Insights and Resources for Car Dealers, Internet Sales Managers and Interactive Marketing Professionals
Check out this video of Ralph Paglia being interviewed about automotive mobile marketing strategies on YouTube:
Ralph Paglia
Vice President – Digital
http://Tier10Marketing.com
http://RalphPaglia.com
http://Twitter.com/RalphPaglia
http://Facebook.com/RPaglia
http://LinkedIn.com/in/RPaglia
http://GPlusRalph.com
Who’s corporate culture is defined as: “Warrior Spirit, Servant’s Heart and Fun-Loving”? #DD11
[Sent from Ralph Paglia's iPhone]
Ralph Paglia
Vice President – Digital
Tier10 Marketing
http://RalphPaglia.com
http://Twitter.com/RalphPaglia
http://Facebook.com/RPaglia
http://LinkedIn.com/in/RPaglia
http://GPlusRalph.com
Eleven Of The Latest Twitter Statistics That Every Automotive Marketer Should Be Aware Of…
Twitter now has 100 million active users every month
50 Million Users every day
200 million registered users
The number of Twitter users logging in every month is up by 82% since the beginning of the year
55 million users log in to Twitter from their phone or tablet each month
Twitter.com receives 400 million vistors a month
Twitter.com visitor growth is up 60% this year
40% of Twitter users don’t tweet every month but watch others tweet
Projected growth by the end of the year is an additional 26 million users
Twitter hosts approximately one billion tweets every 5 days
Twitter has set a new record for tweets per second of 8,900 (TPS)
Source: http://www.jeffbullas.com/2011/09/21/11-new-twitter-facts-figures-and-growth-statistics-plus-infographic/
[Sent from Ralph Paglia's iPhone]
Ralph Paglia
http://RalphPaglia.com
http://Twitter.com/RalphPaglia
http://Facebook.com/RPaglia
http://LinkedIn.com/in/RPaglia
http://GPlusRalph.com
Automotive Digital Marketing Professional Community
ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers
Ralph Paglia
What do think about this ADM Blog post titled ‘Automobile Industry – NOT the Most Hated!!’ ?
Gallup has asked Americans each August since 2001 to indicate whether they have positive or negative views of a list of business and industry sectors. The 2011 update is from Gallup’s…
ADM Blog posted by Scott Falcone:
Notice the Automobile Industry finished out of the top 10… a good thing. Not surprising the Federal Government is at the top of the list….
ADM Blog post link:
Automobile Industry – NOT the Most Hated!!
About Automotive Digital Marketing Professional Community
Social Network for Car Dealers, Automotive Marketing, Advertising and Sales Management Professionals sharing Internet strategies and tactics
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[Sent from Ralph Paglia's iPhone]
Ralph Paglia
http://RalphPaglia.com
http://Twitter.com/RalphPaglia
http://Facebook.com/RPaglia
http://LinkedIn.com/in/RPaglia
http://GPlusRalph.com
Automotive Digital Marketing Professional Community
ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers
Ralph Paglia
What do think about this ADM Blog post titled ‘Automobile Industry – NOT the Most Hated!!’ ?
Gallup has asked Americans each August since 2001 to indicate whether they have positive or negative views of a list of business and industry sectors. The 2011 update is from Gallup’s…
ADM Blog posted by Scott Falcone:
Notice the Automobile Industry finished out of the top 10… a good thing. Not surprising the Federal Government is at the top of the list….
ADM Blog post link:
Automobile Industry – NOT the Most Hated!!
About Automotive Digital Marketing Professional Community
Social Network for Car Dealers, Automotive Marketing, Advertising and Sales Management Professionals sharing Internet strategies and tactics
4999 members
9732 photos
867 songs
2718 videos
1886 discussions
262 Events
3740 blog posts
[Sent from Ralph Paglia's iPhone]
Ralph Paglia
http://RalphPaglia.com
http://Twitter.com/RalphPaglia
http://Facebook.com/RPaglia
http://LinkedIn.com/in/RPaglia
http://GPlusRalph.com
Verizon Motorola Droid Bionic Review – Shelly Palmer
Shelly Palmer — Click on the photo – read Shelly Palmer’s archives.
By Shelly Palmer
After nine months of hype, the Verizon Motorola Droid Bionic is finally here. It is the biggest, baddest, killinest, coolest, fastest, awesomest 4G LTE phone available on Verizon. For $299 with a two-year service agreement, you can enjoy the very best features Android-powered smart phones have to offer.
Should you buy one? If I were in the market for a phone today, I would not hesitate. This phone will absolutely last you two years and, if you are an Android fan, you will be very, very happy.
What’s so good about it? First and foremost, it is a fast phone on a fast network. Forgetting thegeeky part (dual-core 1GHz ARM Cortex-A9 processor), this phone has enough power to search my 24,000 person contact list almost instantly. By comparison, searching the same contact list on my iPhone 4 is about a 10-12 second experience. Like I said, this phone is fast.
It is also on a fast network. Verizon’s 4G LTE (Long Term Evolution) network is six-10 times faster than its 3G EVDO (Evolution Data Optimized) network. Six to 10 times faster access to the cloud, your data, dropbox, movies, music, photos, etc. Network speed makes a very big difference. You will become addicted to 4G speeds. I guarantee it.
The Bionic shoots true 1080p HD video. It is not an important feature, but it’s a great spec for self-described geeks to throw around. In practice, because the lens is, well, a plastic lens in a phone, HD quality is illusive unless you are under the very best of lighting conditions and your subject is perfectly placed – but, I shot and edited some 1080p HD video with the camera and it’s better than anything I can shoot with my iPhone 4. If you decide to use the HD video feature, stock up on memory cards. The Bionic comes standard with 16GB internal storage and there’s a slot which will take up to a 32GB memory card.
The handset is a Moto Masterpiece! It is well built, feels great in your hand and, most importantly, it sounds great. The speakerphone feature is loud, clear and usable in a crowded Starbucks!
The Bionic runs Android Gingerbread, the latest Google Android operating system. Woo woo! The 4.3″ screen is big and bright and the phone is slightly larger than the Motorola Atrix, which has been out on AT&T all year with almost the identical feature set.
Verizon sells a laptop-like interface for the Bionic which is also $300 and fun for about 10 minutes. Then you will wonder why you bought it. There is also a docking station and some other stuff you can buy. Will your AT&T Motorola Atrix accessories work with your new Verizon Motorola Bionic? Of course not.
Almost every article I’ve read makes a big deal about the price of the phone — $299 with a two-year commitment. Is that too much for a device that replaces an 8MP camera, and 1080p Video camera, an HDMI-enabled video playback system (just take a cable and plug your Bionic into your HDTV set and watch videos in HD on the big screen), a WiFi 4G Hotspot and is a full-featured smartphone on America’s best network? You decide.
I will only offer one bit of advice. If you choose to get the phone, do not walk out of the store without the extended battery. This is not optional. It’s going to make the phone even more expensive, but without it, you will have to plug your phone into a charger by noon every day. I don’t know where the engineers got the 11 hour battery life spec from? It’s just not true. Make three 10-minute phone calls, check your email three or four times an hour. Respond to five text message an hour, send a few, and your battery will be 50% depleted by noon. I’ve done this test everyday for seven days — real world use without an extended battery, half a business day.
Can you eek out more battery life? Yes, turn off everything, location services, background data, email push, notifications, Facebook, Twitter, Bluetooth, WiFi and the 4G radio … kill it all, and you can get seven to eight hours of talk, txt and standby time. However, if that’s how you’re going to use the phone, why buy it? Just get the extended battery and enjoy.
The bottom line? If you’re an Android fan, the Verizon Motorola Droid Bionic will make you smile from pixel to pixel!
Shelly Palmer is the host of NBC Universal‘s Live Digital with Shelly Palmer, a weekly half-hour television show about living and working in a digital world. He is Fox 5 New York‘s On-air Tech Expert (WNYW-TV) and the host of Fox Television’s monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network‘s, MediaBytes, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and the President of the National Academy of Television Arts & Sciences, NY (the organization that bestows the coveted Emmy® Awards). Palmer is the author of Television Disrupted: The Transition from Network to Networked TV 2nd Edition (York House Press, 2008) the seminal book about the technological, economic, and sociological forces that are changing everything and the upcoming, Overcoming The Digital Divide: How to use Social Media and Digital Tools to Reinvent Yourself and Your Career (York House Press, 2011) For more information, visit shellypalmer.com
[Sent from Ralph Paglia's iPhone]
Ralph Paglia
505-301-6369
RPaglia@gmail.com
http://RalphPaglia.com
http://Twitter.com/RalphPaglia
http://Facebook.com/RPaglia
http://LinkedIn.com/in/RPaglia
http://GPlusRalph.com
Getting Automotive Marketing and Advertising Done for Car Dealers! http://ping.fm/2uVCo
Edmunds.com Launches Inventory Search Tool for Used Car Shoppers and Dealers Nationwide
SANTA MONICA, Calif. — September 8, 2011 — Edmunds.com, the premier online resource for automotive information, has announced the addition of a used car inventory search tool that makes it easier for car buyers to shop for and compare used vehicles in their local areas, and for dealers to list their vehicles to an audience of informed, motivated buyers. The feature, which can be found near the top of Edmunds.com’s homepage or at http://www.edmunds.com/used-cars/, complements the site’s acclaimed new car inventory tool that features inventory from thousands of dealers nationwide.
“Dealers participating in the early pilot program gave us tremendous feedback about its success, so we’re excited to open up this opportunity to all dealers across the country who are ready to support the needs of Edmunds’ in-market consumers,” said Edmunds.com Sr. Vice President Donna Sechrist. “Matching up used-car shoppers with local dealers is another example of how Edmunds.com is continuing to expand the ways that buyers and car dealers can connect easily and efficiently.”
The used car tool allows shoppers to browse vehicles in their markets by selecting preferences across several critical categories such as make and model, mileage, model year and price. Shoppers can further narrow vehicles by identifying special features, colors and trim levels. Local-area results are then presented to the shopper together with the listing dealer’s email and phone number.
Edmunds.com hosts around 13.5 million unique visitors every month, and nearly half check out the site’s used car content. Since Edmunds.com focuses on inventory from franchise dealers, shoppers can expect some of the highest quality used vehicles that have recently come off lease or were traded in for a new vehicle. These vehicles are often certified with extended warranties and successful multi-point inspections, and may also be eligible for special financing rates. Edmunds.com estimates that franchise dealers sell about 800,000 used vehicles each month.
Dealers interested in listing their used car inventories with Edmunds.com are invited to call the dealer service line at 1-855-EDMUNDS (1-855-336-8637).
About Edmunds.com, Inc. (http://www.edmunds.com/help/about/index.html)
Edmunds.com Inc. publishes Web sites that empower, engage and educate automotive consumers, enthusiasts and insiders. Edmunds.com, the premier online resource for automotive information, launched in 1995 as the first automotive information Web site. Its mobile site, accessible from any smartphone at www.edmunds.com, makes car pricing and other research tools available for car shoppers at dealerships and otherwise on the go. InsideLine.com is the most-read automotive enthusiast Web site. Its mobile site, accessible from any smartphone at www.insideline.com, features the wireless Web’s highest quality car photos and videos. AutoObserver.com provides insightful automotive industry commentary and analysis. Edmunds.com Inc. is headquartered in Santa Monica, California, and maintains a satellite office in suburban Detroit. Follow Edmunds.com on Twitter@edmunds and fan Edmunds.com on Facebook at http://www.facebook.com/edmunds.
[Sent from Ralph Paglia's iPhone]
Ralph Paglia
505-301-6369
RPaglia@gmail.com
http://RalphPaglia.com
http://Twitter.com/RalphPaglia
http://Facebook.com/RPaglia
http://LinkedIn.com/in/RPaglia
http://GPlusRalph.com
Industry Thought Leader Shares Guerrilla Marketing and Competitive Conquest Advertising Strategies – Automotive Digital Marketing Professional Community.
Ralph Paglia, Vice President of Digital at Tier10 Marketing, is sharing with automotive dealers and managers his insights on guerrilla marketing and competitive conquest advertising strategies
DETROIT September 7, 2011 Ralph Paglia, Vice President of Digital at Tier10 Marketing, is sharing with automotive dealers and managers his insights on guerrilla marketing and competitive conquest advertising strategies for the web. With today’s technologies and the sophisticated messaging and advertising systems available, there are more ways than ever before for aggressive dealers and managers to take their competition’s customers away from them.
What are some online tools and techniques that dealers can use to see exactly which keywords the competition is bidding on in Google?
How can dealers and managers use their dealer advertising association’s own web site to take customers from other dealers?
Paglia offers advice to dealers and managers on:
Ralph Paglia has 20-plus years of leadership in information technology enabled automotive marketing strategy and tactical implementation. Widely known as the outspoken director of Digital Marketing at ADP Dealer Services, Paglia is now vice president of Digital at Tier 10 Marketing.
Paglia is also the founder and editor-in-chief of America’s leading social network for automotive marketing and sales professionals. The Automotive Digital Marketing (ADM) Professional Community provides an online exchange for strategies, tactics, best practices, files, images, videos and professional networking among marketing professionals working in the car business.
Paglia has presented critically acclaimed workshops at each of the 10 previous Digital Dealer Conferences.
Ralph Paglia will be speaking to dealers and managers about guerrilla marketing and competitive conquest advertising strategies for the web at the 11th Digital Dealer® Conference & Exposition, October 5-7, at The Mirage, Las Vegas, Nevada.
Featured Articles on the ADM Professional Community Ralph Paglia Videos on ADM
